One Neighborhood, 3 Different Sales Approaches

The business partner/hubby and I previewed properties in an exclusive country club gated community this week and witnessed three very different sales styles from each sales associate. Our notes of the different developers’ sales agents:

Developer #1: Nobody was in the sales office during their publicized business hours.

Developer #2: A somewhat casually dressed agent whose properties were not illuminated.

Developer #3: A very engaging agent whose properties were ALL illuminated and she was very professionally dressed. She made sure to take part in a very active dialog with us about the neighborhood and its surrounding features.

We’re not buyers, but when we represent buyers for this neighborhood, who do you suppose WE would prefer to work with?